Insight
31st July 2017
The golden rules of AR
A few lessons we’ve learned when developing marker-based augmented reality experiences.
Apple devices do AR best
If you’re making an AR experience, develop for iPads – they’re the most reliable. And the newer the hardware, the better.
Get your markers right
That means each marker should be:
- Not symmetrical
- Large enough to be scanned easily
- Made up of straight lines – no curves please, this confuses the device
- Very different from any other markers in the vicinity – our rule of thumb for multiple markers is to make each one 90% unique!
Get the lighting right
Not too dim, not too bright. Low light makes it harder for the device, while bright light whites out the marker and the device can’t scan it at all.
Consider your extended tracking
Believe it or not, it works best against a patterned surface rather than a plain background.
Test, test, test and more testing!
From every which way, in every which lighting, on every which device.