Knowledge Base

31st July 2017

The golden rules of AR

user image James Burrows Technical Director

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Apple devices do AR best

If you’re making an AR experience, develop for iPads – they’re the most reliable. And the newer the hardware, the better.

Get your markers right

That means each marker should be:

  • Not symmetrical

  • Large enough to be scanned easily

  • Made up of straight lines – no curves please, this confuses the device

  • Very different from any other markers in the vicinity – our rule of thumb for multiple markers is to make each one 90% unique!

Get the lighting right

Not too dim, not too bright. Low light makes it harder for the device, while bright light whites out the marker and the device can’t scan it at all.

Consider your extended tracking

Believe it or not, it works best against a patterned surface rather than a plain background.

Test, test, test and more testing!

From every which way, in every which lighting, on every which device.

James Burrows Technical Director

James has over two decades’ experience in highly technical roles – from the main IT agency of the British Government to digital marketing. He’s led development teams in three different agencies, plus worked as a freelance developer and consultant. His love of all things tech led James to co-found We Are Immersive in 2015. When he’s not playing with computers, James is usually playing bass.

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info@weareimmersive.co.uk