News & Blog
What's been happening?
Keep up to date with the latest studio and industry goings-on.





A quick guide to…. Augmented Reality (AR) experiences
Our services explained

A quick guide to...Web-based Platforms
Our services explained

A quick guide to...Virtual Tours
Our services explained

Top tips for virtual events
What you need to know before you hold a virtual event

Goodbye 2020, hello 2021
What can the world of immersive tech expect from the year to come?

A virtual lifeline for live events
How digital solutions can help bolster the events industry in hard times

Really augmenting AR
How we are sidestepping the limitations of handheld devices

Immersive Industry News 23rd October 2020 - iPhone 12 Lidar - Facebook Virtual Keyboard - Rewild AR
Keeping you up-to-date with the latest immersive tech news.

Immersive Industry News 16th October 2020 - Snapchat Local Lens - OnZoom - Amazon AR
Keeping you up-to-date with the latest immersive tech news.

Immersive Industry News 9th October 2020 - Canon MREAL S1 - All-New Zapbox - JUMP VR - Reality Check
Keeping you up-to-date with the latest immersive tech news.

Immersive Industry News 2nd October 2020 - HP Reverb Omnicept - Sidequest - Mars Studio
Keeping you up-to-date with the latest immersive tech news.


Immersive Industry News 25th September 2020 - Facebook Project Aria - 8th Wall - New Ultraleap Stereo IR 170
Keeping you up-to-date with the latest immersive tech news.

Immersive Industry News 17th September 2020 - Facebook Oculus Quest 2 - Revisiting Rec Room - Yeo Studio
Keeping you up-to-date with the latest immersive tech news.

Immersive Industry News - 14th September 2020 - New VR headset rumour rundown
Keeping you up-to-date with the latest immersive tech news.

Mixed Reality capture with Oculus Quest
Find out how we create our mixed reality content.


Is this crisis the catalyst VR needed?
How coronavirus is boosting VR use

Reality is turning virtual
We can help with that.

CES 2020 - the verdict
A quick look at some of the VR and AR announcements from the world’s biggest tech show

Looking for the lighter option
Moving on from backpack PC-powered LBVR experiences

Mobile phone VR is dying out. Good.
Why the shift in direction by mobile manufacturers benefits both VR and AR

4D: increase the immersion
How ‘4D’ setups are making VR experiences more real



Shaping meaning
Understanding visual language when conceptualising 3D characters

Top tips for interactive stories
How to plan out branching narratives for VR and 360










The future of the virtual classroom
What does the future hold for VR in schools?

VR's place in marketing
Marketing: in a world of short attention spans, VR offers something new



The golden rules of AR
A few lessons we’ve learned when developing marker-based augmented reality experiences.


Immersive’s Chief Mad Scientist
Steve Bjorck is the Head of Innovation (a.k.a our answer to MacGyver) here at Immersive.


Telling compelling stories in 360
Telling compelling stories in 360 – how do we do it?

DK2 Give away!
Celebrate our 2 year birthday with a special give away.
